Craig A. Taylor

Global Work

Building high-growth, high-profit organizations through disciplined, people-first leadership

Emily R.

Gained clarity on career direction
Built confidence to make big life changes
Left her 9–5 to launch her own business

“Coaching helped me realize what I truly wanted — and gave me the support I needed to actually go for it. I feel more confident than ever.”

Marcus T.

Overcame self-doubt and fear of failure
Created a consistent morning routine
Improved communication in relationships

“For the first time in years, I feel in control of my mindset and my future. This work changed everything for me.”

USA

Craig has worked extensively across the United States, building and leading a broad network of distributors and offices in most major US cities. His work in the US has always carried global implications, with domestic decisions directly affecting worldwide supply chains, key accounts, and brand positioning.

He developed and managed a nationwide distributor network, carefully selecting partners with the reach, technical capability, and discipline to serve demanding industrial, commercial, and OEM customers. Craig put in place structured agreements, performance metrics, and brand compliance standards so US distributors operated as professional extensions of the company rather than independent resellers.

In cities across the country, he built and supported office-based teams in operations, sales, customer support, and technical service, ensuring local responsiveness while maintaining global consistency. He led joint planning and pipeline reviews that connected US market insights with global strategy, influencing product roadmaps, inventory positioning, and service models worldwide.

Because many US customers had multinational footprints, Craig’s work frequently bridged regions—aligning US initiatives with projects in Europe, Asia, and Latin America. Under his leadership, the US network became not just a large domestic operation, but a strategic anchor that shaped and supported the company’s global performance.

Mexico

Craig has spent extensive time in Mexico, developing a strong commercial and operational presence by working closely with distributors in Guadalajara and automotive manufacturing facilities across the country. His work there combined channel development, deep customer engagement, and hands‑on operational support in one of the world’s most important automotive and industrial markets.

In Guadalajara, Craig focused on building a high‑performing distributor network. He identified and onboarded partners with the reach, technical capability, and service culture needed to support demanding industrial and automotive customers. He put in place clear expectations around brand compliance, pricing discipline, technical competence, and after‑sales support, and reinforced them through regular training, joint planning, and performance reviews.

Across Mexico’s major automotive corridors, Craig worked directly with auto manufacturing facilities and Tier‑1/Tier‑2 suppliers, aligning products, service models, and logistics flows with plant requirements. He helped plants integrate solutions into their production environments, supported continuous improvement initiatives, and ensured reliability on quality, delivery, and traceability.

By spending significant time on the ground, Craig acted as a bridge between Mexican partners and global leadership—adapting programs to local realities while maintaining international standards. Under his leadership, Mexico became a well‑supported, strategically important pillar of the broader Americas network.

Switzerland

Craig’s work in Thun, Switzerland centered on leading a complex, high‑stakes acquisition and integration with a large, publicly traded Swiss company. He spent extensive time on the ground, acting as a principal negotiator and bridge between cultures, ownership structures, and regulatory environments.

On the deal side, Craig worked closely with Swiss executives, advisors, and legal counsel to structure terms that maximized value for selling shareholders while making the acquisition attractive and sustainable for the Swiss buyer. He balanced financial, strategic, and human considerations—carefully addressing valuation, governance, continuity of leadership, and the future of key teams and capabilities.

Following the transaction, he played a hands‑on role in integration, aligning systems, processes, and reporting with public‑company standards. Craig helped harmonize financial controls, compliance requirements, and operational practices, ensuring that the acquired business could meet Swiss and international regulatory expectations without losing the agility and culture that made it valuable.

He also focused on communication and trust-building—between boards, management teams, and employees—to reduce uncertainty and retain critical talent. Through his leadership, the Swiss integration moved from a transactional event to a strategically sound combination, protecting value and setting the platform up for long‑term success within the larger group.

Germany

Craig’s work in Stuttgart, Germany was focused on building a world‑class product development hub that could power innovation for global markets. Stationed there with his own office, he was responsible for turning Stuttgart into the technical brain of the operation—where new products, platforms, and solutions were conceived, engineered, and refined before being deployed worldwide.

He assembled and led an extensive group of subject-matter experts—engineers, technologists, product managers, and specialists—carefully recruiting talent that could combine deep technical capability with commercial awareness. Craig put in place clear processes for product definition, design, testing, and iteration, ensuring that what was built in Germany translated into real value and reliability in the field.

Under his leadership, Stuttgart became more than just an engineering outpost; it evolved into a global innovation center. The teams he built supported initiatives in Asia, Europe, North America, and beyond, tailoring solutions to local requirements while maintaining consistent technical standards and brand integrity. Craig’s cross‑cultural leadership and ability to connect product strategy with on‑the‑ground needs meant that the German operation consistently delivered tools, systems, and technologies that strengthened performance and competitiveness across all regions the company served.

United Kingdom

Craig’s work in London centered on building a deep operational base that could support major customers and complex projects across the UK and Europe. With a full office presence there, he treated London as both a frontline execution hub and a strategic bridge between global leadership and regional markets.

He established and refined the operational structure for the London office—defining roles, workflows, and decision rights so teams could operate with speed and accountability. Craig strengthened core functions such as project management, logistics, customer support, and local finance/administration, ensuring the office could independently run large, multi-stakeholder engagements while staying tightly aligned with global standards.

He invested heavily in talent: recruiting, developing, and mentoring a high-caliber local team that combined technical, commercial, and operational skills. He emphasized cross-border collaboration, making London a reliable partner to offices in continental Europe, North America, and Asia.

Where the business relied on key UK and European clients or channel partners, Craig worked closely with them to ensure consistent service quality, brand integrity, and on-time delivery. Under his leadership, the London operation evolved into a mature, high-trust node in the global network—capable of handling complex work, supporting major accounts, and contributing meaningfully to regional growth.

France

Craig has spent extensive time in France, primarily in Paris but also across key industrial regions, working closely with Airbus, other major manufacturers, and a network of specialized distributors. His work there combined strategic account leadership, complex project support, and careful channel development in a highly demanding aerospace and industrial environment.

With Airbus and other manufacturers, Craig focused on aligning technical solutions, quality standards, and supply models with stringent OEM and Tier‑1 requirements. He participated in high‑level discussions on performance, qualification, and long‑term support, ensuring that products and services could be integrated reliably into critical programs and production lines. He helped structure agreements and service frameworks that balanced cost, reliability, traceability, and lifecycle support.

In parallel, Craig developed and strengthened relationships with French distributors serving aerospace, defense, and advanced industrial customers. He set clear expectations around brand compliance, technical competence, and after‑sales support, and reinforced them through training, joint visits, and performance reviews.

By spending significant time on the ground—Paris, Toulouse, and other manufacturing centers—he acted as a bridge between French stakeholders and global leadership. Under his guidance, France became a strategically important node, influencing product strategy and supporting globally significant programs.

Spain

Craig worked extensively in Tarragona, Spain with a major global distributor whose operations span markets all over the world. His work focused on elevating the relationship from a transactional supplier–customer model into a deeply integrated, strategic partnership.

He spent significant time in Tarragona aligning commercial, technical, and operational priorities between the two organizations. Craig helped shape global and regional framework agreements, clarifying pricing structures, service levels, territories, and joint growth targets so both sides operated from a shared, long‑term view rather than deal‑by‑deal negotiations.

On the ground, he worked closely with the distributor’s local and regional leadership teams to strengthen brand compliance, technical capability, and solution selling. He led training, joint customer visits, and pipeline reviews, ensuring the Tarragona organization could position and support products consistently across their global footprint.

Craig also focused on operational excellence—improving forecasting, inventory strategies, and logistics coordination so availability, lead times, and after‑sales support met demanding customer and OEM expectations. Acting as a bridge to global leadership, he ensured that the Tarragona relationship influenced broader strategy. Under his guidance, this partnership became a high‑trust, scalable platform that extended the company’s reach worldwide.

Russia

Craig spent extensive time in Moscow, Russia, building and managing relationships with global distributors and key local suppliers in a complex, strategically sensitive market. His work there combined high-level partnership management with detailed operational oversight to ensure reliability, compliance, and resilience.

He worked closely with large global distributors that had Russian operations, aligning commercial structures, service expectations, and brand standards so that local execution matched global commitments. Craig helped negotiate framework agreements, define territories and responsibilities, and implement performance metrics that balanced growth ambitions with risk management.

In parallel, he developed relationships with key Russian suppliers—focusing on those critical to quality, continuity of supply, and technical performance. He evaluated capabilities, strengthened quality systems, and worked on improving forecasting, logistics coordination, and communication so that supply chains could withstand both market and regulatory volatility.

Craig made frequent trips to Moscow for joint planning sessions, customer and plant visits, and distributor and supplier reviews. He acted as a bridge between Russian counterparts and global leadership, translating local realities into strategic decisions. Under his guidance, the Moscow-centered network of distributors and suppliers became a more reliable, controlled, and strategically valuable component of the company’s global footprint.

Czech Republic

Craig has spent extensive time in Prague, Czech Republic, building a strong, high‑trust network of distributors that could reliably represent the brand across Central Europe. His work there combined careful partner selection, clear commercial structure, and ongoing, in‑person relationship building.

He identified and evaluated distributors with the reach, technical capability, and reputation to support demanding industrial and commercial customers. Once engaged, Craig established structured agreements and performance frameworks covering territory focus, pricing discipline, service levels, and brand presentation, transforming loose arrangements into professional, accountable partnerships.

Craig visited Prague frequently to run joint planning, pipeline, and performance reviews, ensuring his organization and Czech partners operated from shared data and aligned priorities. He led training on products, applications, and value propositions so distributors could sell consultatively rather than transactionally, strengthening end‑customer relationships and improving win rates.

Operationally, he worked with partners to improve forecasting, inventory management, and logistics coordination, helping them meet international expectations while remaining competitive locally. He also served as a bridge between Prague and global leadership—bringing local insights into strategic decisions and making sure distributors felt supported, not just managed. Under his guidance, Prague evolved into a dependable, growth‑oriented distributor hub for the wider region.

Hungary

Craig’s work in Budapest, Hungary centered on establishing a strategically important European operation and integrating it into a broader global network. Building on his prior international experience, he was responsible for turning Budapest into a stable, efficient base that could support both local activity and regional growth.

He began by working with Hungarian authorities, legal advisors, and financial institutions to set up the appropriate business entity and banking structure, ensuring full regulatory compliance and alignment with global tax, reporting, and governance standards. With the legal and financial foundations in place, Craig designed and implemented country-level operational processes, including procurement, logistics, and inventory management tailored to European supply chains and customer expectations.

Craig identified and secured suitable office and warehouse locations in or around Budapest, negotiated lease terms, and oversaw the fit‑out and set‑up so teams could operate productively from day one. He then recruited and developed local staff across operations, administration, and commercial support, emphasizing cross‑cultural communication and clear performance expectations.

Where the business model relied on distributors or partners, Craig set standards for brand representation, service quality, and compliance, and worked closely with local partners to achieve them. Under his leadership, Budapest became a reliable, well‑governed European node, positioned for continued growth.

Dubai

Craig has spent extensive time in Dubai, turning it into a key hub for relationships with business leaders and distributors who serve markets across the globe. His work there blended high‑level strategic engagement with very practical channel and operational execution.

In Dubai, Craig cultivated deep relationships with senior executives, investors, and regional decision‑makers, positioning the company as a trusted partner for large, cross‑border opportunities. He participated in strategic discussions around regional growth, complex projects, and global sourcing, ensuring the company’s capabilities were built into long‑term plans rather than approached on a transactional basis.

At the same time, he worked closely with distributors whose reach extended far beyond the UAE, supporting customers across the Middle East, Africa, Asia, and sometimes Europe. Craig helped structure agreements, territory definitions, and performance frameworks so these partners could operate as globally capable channels while still excelling in local markets.

He led training, joint customer visits, and pipeline reviews from Dubai, using it as a coordination point for multi‑country initiatives. By consistently being on the ground, Craig turned Dubai into a global-facing commercial and relationship hub, strengthening the company’s influence and execution capability across multiple regions.

Israel

Craig has spent extensive time in Tel Aviv, Israel, leading initiatives that deepened the company’s presence and capabilities in one of the world’s most dynamic technology ecosystems. His work there blended market development, partnership building, and on‑the‑ground execution in a highly innovative, fast‑moving environment.

In Tel Aviv, Craig focused on developing relationships with technology partners, customers, and local experts, leveraging Israel’s innovation landscape to inform product strategy and solution design. He helped shape commercial agreements, aligned technical capabilities with regional needs, and ensured offerings met local standards, security requirements, and customer expectations.

He worked closely with local stakeholders to address regulatory, security, and logistical considerations unique to operating in Israel, making sure that operations were both compliant and resilient. Craig also invested heavily in cross‑cultural collaboration—connecting Tel Aviv‑based partners and teams with global leadership so information, feedback, and best practices flowed freely in both directions.

Through his sustained presence and hands‑on leadership, Tel Aviv became an important, well‑supported node in the company’s regional and global network, enabling stronger customer relationships, faster innovation cycles, and more tailored solutions for the broader market.

Turkey

Craig has spent significant time in Istanbul and Ankara, Turkey, building and managing a distributor network that could reliably represent the brand and support sustained growth across the country. His work combined commercial discipline, cultural fluency, and hands-on operational support in both major hubs.

In Istanbul, Craig focused on identifying, evaluating, and onboarding numerous distributors with the reach, technical capability, and reputation to serve demanding customers and complex projects. He established clear expectations around brand compliance, pricing discipline, service quality, and customer experience, turning informal relationships into structured, performance‑driven partnerships.

In Ankara and central Turkey, he reinforced this network by working closely with key distributors on public-sector, infrastructure, and strategically sensitive accounts. He led joint planning, forecasting, and pipeline reviews so both his organization and Turkish partners operated from shared data and aligned priorities.

Craig visited Turkey frequently, running in‑market reviews, training, and strategy sessions in both cities to strengthen capabilities and deepen trust. He also helped distributors upgrade logistics, inventory management, and after‑sales support, bringing them in line with international standards while respecting local realities. Under his guidance, the Istanbul–Ankara ecosystem became a stable, growth‑oriented channel platform that extended the company’s reach and protected its brand across Turkey.

Morocco

Craig has spent significant time in Tangier, Morocco, developing a strong presence within the region’s growing automotive and industrial corridor. His work there centered on building and managing relationships with both distributors and automotive manufacturing facilities, ensuring that products, services, and support met demanding global and OEM standards.

He identified and onboarded distributors capable of serving industrial and automotive customers across Morocco, setting clear expectations around brand compliance, technical competency, pricing discipline, and after‑sales support. Craig put in place structured frameworks for training, joint planning, and performance reviews so that distributors operated as true extensions of the brand rather than independent resellers.

In parallel, he worked closely with auto manufacturing facilities in and around Tangier—supporting them on technical requirements, supply reliability, and continuous improvement initiatives. He helped align production, logistics, and service models with plant needs, ensuring that his organization could support stringent quality, delivery, and traceability expectations.

Craig’s frequent in‑country presence allowed him to bridge global strategy with local reality, adapting programs to Morocco’s industrial landscape while preserving international standards. Under his leadership, Tangier evolved into a well‑supported, strategically important hub, strengthening the company’s position within the North African automotive and industrial ecosystem.

China

Craig’s work in Shanghai, China centered on building and leading the China headquarters for all national operations. From this base, he created the full business platform required to operate at scale in one of the world’s most demanding and regulated markets.

He worked with Chinese authorities, legal advisors, and financial institutions to establish the appropriate business entity and banking structure, ensuring compliance with local law while aligning with global tax, finance, and governance standards. This provided the legal and financial backbone for all China activity.

Craig then built out the Shanghai office as a true HQ, not just a sales outpost. He recruited and managed a substantial local team across operations, supply chain, finance, administration, and commercial functions, putting in place clear roles, processes, and performance expectations.

On the commercial and operational side, he designed and implemented distribution and supply chain networks across China—selecting regional distributors, logistics partners, and warehousing solutions to serve multiple provinces efficiently. He set standards for brand compliance, service quality, and inventory discipline, and reinforced them through regular reviews and on-the-ground support.

Under his leadership, Shanghai became a fully functional, growth-ready China HQ—trusted by global leadership and respected by employees, partners, and customers throughout the country.

Indonesia

Craig led the full build‑out of operations in Jakarta, Indonesia, turning a blank slate into a fully functional, scalable country platform. He personally secured government approvals and licenses, worked with Indonesian authorities to form the local business entity, and established banking relationships and accounts that integrated cleanly with global finance structures.

On the ground, he designed and implemented local supply chains, vetted and negotiated with logistics providers and suppliers, and ensured reliable, cost‑effective movement of materials across borders.

He also identified, negotiated, and set up both office and warehouse facilities in Jakarta, overseeing layout and fit‑out so teams could operate efficiently from day one. In parallel, Craig recruited, trained, and led multiple high‑performing local teams across operations, administration, and support, investing heavily in cross‑cultural leadership so the Jakarta organization was not just compliant and operational, but truly aligned with the company’s broader strategy and poised for long‑term growth in Indonesia and Southeast Asia.

Malaysia

In Kuala Lumpur, Malaysia, Craig spearheaded the launch and expansion of a new country operation, transforming initial plans into a robust, fully operational business hub. He navigated Malaysia’s regulatory landscape, collaborating with government agencies to secure all necessary permits and establish a compliant business entity. Craig set up local banking infrastructure, ensuring seamless integration with global financial systems and maintaining rigorous financial controls.

He developed and optimized supply chain networks, carefully selecting and managing logistics partners to guarantee reliable, cost-effective distribution throughout Malaysia and the region. Craig also sourced and established both office and warehouse facilities, overseeing site selection, lease negotiations, and facility setup to support efficient day-to-day operations.

A key focus in Malaysia was building strong relationships with product distributors. Craig worked closely with these partners to ensure strict brand compliance, providing training and support to maintain quality and consistency across all channels. He recruited and led high-performing local teams, fostering a culture of accountability and collaboration while adapting global standards to fit the Malaysian context. Through his leadership, the Kuala Lumpur operation became a compliant, efficient, and strategically aligned base for growth in Malaysia and Southeast Asia, with a strong emphasis on brand integrity and operational excellence.

Singapore

Craig’s work in Singapore centered on building and leading the headquarters for all Southeast Asia operations, while simultaneously standing up the same core capabilities he established in Indonesia and Malaysia. Based in Singapore, he created the regional command center: a hub for strategy, finance, supply chain coordination, and distributor management across multiple countries.

He structured the regional legal and banking framework, ensuring Singapore served as the financial and governance anchor for neighboring markets. Craig implemented unified reporting, forecasting, and control systems so leadership could see performance across Southeast Asia on a single, consistent basis.

Operationally, he developed regional supply chain strategies, aligning sourcing, logistics partners, and inventory positioning to support country-level operations efficiently. He secured and configured office and warehouse space in Singapore suitable for a regional HQ—balancing space for leadership, shared services, training, and light operational functions.

A major element of his role was managing regional distributor networks, setting standards for brand compliance, performance, and customer experience, and then coaching local teams and partners to meet them. Craig also recruited and mentored a regional leadership bench, enabling Singapore to function as a true coordination and growth platform for Southeast Asia rather than just another country office.

Taiwan

Craig’s work in Taiwan focused on establishing a high-performing country operation that integrated seamlessly into the broader Asia network while respecting the unique dynamics of the Taiwanese market. Building on the playbooks refined in Singapore, Jakarta, and Kuala Lumpur, he led the setup of the local legal, banking, and operational framework needed to support sustained growth.

He worked closely with local advisors and institutions to open the appropriate business entity and banking relationships, ensuring compliance with Taiwanese regulations and alignment with global finance, tax, and reporting standards. On the operational side, Craig designed and implemented supply chain and logistics flows tailored to Taiwan’s infrastructure and customer expectations, selecting partners who could meet strict reliability, lead-time, and quality requirements.

Craig secured and configured office and warehouse space, creating an environment that supported both commercial and operational teams. He also recruited and developed local talent, building a cohesive team capable of executing global strategies with local nuance.

Where relevant, he collaborated with distributors and channel partners to ensure strong brand representation and consistent customer experience. Under his leadership, Taiwan became a stable, well-governed node in the regional network, contributing reliably to growth across Asia.